COLD CALLING

Description of the service

• Cold calling - marketing strategy, aimed to search and attract prospective (in other words, cold) clients via telephone calls.
• As a result of the initial telemarketing, the contact with the target audience is made, the presentation of your services, taking the competitive advantages into account, is conducted, and the level of interest is inspected. Afterwards, the active work, considering all the questions and objections of the client, takes place.
• If the client is interested in your services or products, we will organize his contact with the representative of the Customer (meeting, transferring the cold call to the manager, etc.)
• All received data (the level of interest, the reasons for declining the business offer, etc.) is entered into the information system for the further analysis.

Prerequisites for the use of the service

• The need to increase the number of personal contacts with a prospective client and the sales volume.
• The capacities of already existing marketing channels (advertisement, Internet, etc.) exhausted their limits, or are not sufficiently effective.

Convenience for Your clients

• Our professional operators will present Your offer in a very correct and polite manner, without any negative feelings.
• The client will receive full information about all advantages of Your offer.
• The client himself chooses the most suitable time to contact Your specialist.
• The client is able to save his and Your time because most part of the deal is done through the phone.

Advantages for You

• The most difficult process in sales is to find primary (cold) contacts. This job will be fully performed by our representatives, considering Your target audience.
• As a result, your managers get in contact with clients who already have information about the products/services, and have the primary interest.
• The client database of Your company grows bigger, and the sales increase.
• Besides that, You receive information about the reaction of the target audience towards your offer and the market condition.
• The database that was actualised during the cold calling will work in for You for at least 3-6 months.
• We minimize the number of refusals by working through the clients’ objections.